How do you win the ‘Zero Moment of Truth’? How do you make sure that when your customers make their brand decisions – not in a store – but increasingly on the move via a mobile device that they will choose your product or service? Customers are increasingly influenced by friends, reviews and recommendation engines – not advertising. Read more…
Your business is facing a new threat. The competition to acquire customers will get faster and harder, but that’s nothing compared to the competition for the best talent. Attracting and retaining the best people will determine whether or not your business works – whether your marketing and sales strategy is delivered at every level of the business. Read more…
It takes a leader to create great brands, inspire customers and attract talent. It takes a leader to make the tough decisions to balance the needs of an increasingly large group of stakeholders – from investors to self appointed social pundits. Our People and Organisational Development approach centers on your business and your desired outcomes in: Leadership Read more…