Aquitude Group partner agency Pilote Media has launched a new range of services for companies that are looking to explore opportunities provided by the Metaverse. Pilote Media’s Metaverse consulting practise starts from the idea that the Metaverse and associated technologies will disrupt the way your organisation operates. The technologies shaping the metaverse are moving fast and you Read more…
… Needs to consider the Patient of the Future. A version of the ‘Hospital of the Future’ (HOF) is already here – a hospital utilising digital systems rather than analogue processes, having implemented some level of digital transformation. The COVID19 pandemic accelerated the use of digital technologies including Virtual Reality (VR), Internet of Things (IoT), Blockchain and Read more…
Experience based acronyms seem to be coined more often than cryptocurrencies, but customer experience, or CX may have outlived its usefulness. The term can no longer encapsulate the variety of strategies, tactics and tools that exist to deliver a unified, end-to-end experience for all stakeholders – from consumers to clients to employees to guests to patients. So Read more…
What is reality? It’s one of those seemingly simple questions that, once you dig a little deeper, is not as easy to answer as you might think. Even in an analogue world, each person’s reality is unique, like their identity[1]Learn more about identity in this episode of the Pilote Podcast. In fact, reality and identity are closely Read more…
I feel I need to start these articles with a disclaimer… I believe that technologies like blockchain will have a big impact on the way the internet works. I believe that technology can be disruptive and change the status quo and the balance of power in markets. Now that is out of the way, it’s time to Read more…
2021 was a year for fundamentals. After the disruption of 2020, where businesses had to pivot and adapt to a ‘new normal’, 2021 was a year to sure up some of the quick fixes and look for strategies for sustainable growth. These are the top articles on the Aquitude website last year… 1. OKRs for B2B Ecommerce Read more…
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