Does the metaverse need to be part of your digital (transformation) strategy? No. Probably not. What is the Metaverse? The word has suddenly become Googled around the world thanks to Facebook rebranding itself. Rather than focus on the harm that the company has caused through its social media apps, the company is looking to new worlds… Attributed Read more…
Ecommerce is growing. Accelerated by the closure of physical retail shops around the world, new groups of customers are being forced to buy online. There is a temptation to rush a project through to replace the gap in sales quickly. But your ecommerce strategy may need to be different to your physical model. The things that make Read more…
Every year it seems we revisit how to create a better ecommerce customer experience. Every year it seems we say the same things in a slightly different ways. And every year we are surprised that simple things are still not adopted. Back to Basics – Your Customer – Myth versus Reality. Forget personalisation for a moment. The Read more…
Some of our most popular blogs in 2020 were about OKRs. Objectives and Key Results are a way to set goals and measure progress. As a quick reminder, if you are new to the concept of OKRs. The Objective is what you want to achieve and the Key Result is how you plan to measure what success Read more…
Only 30% of Digital Transformation projects are successful. The power of strong kick-off meetings for Digital Transformation programs is often overlooked. Too often, companies set off on their journey to ‘digitize’ their business but leave behind a critical element in any collaborative, long-term project: it is all about the people. Visioning Workshops – fundamental for supporting B2B Read more…
Meet ICT will be staged in Bahrain from the 19th to the 21st of March. Aquitude will be in attendance for the Conference and will deliver a specially designed workshop on Day 3 of the Event. Building on the success of the Bahrain Ecommerce Academy, and the establishment of an Ecommerce consulting and digital marketing office in Read more…
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