Aquitude, as the exclusive training partner of the Bahrain Ecommerce Academy will be delivering a free workshop at the Bahrain Ecommerce Conference on the 4th of February, 2020. The workshop is titled: From Zero to Hero: Critical strategies for successful ecommerce and digital marketing to drive sales Whether you are an entrepreneur or a large company, the Read more…
Back in January we announced new in-house training courses for Hotels and other companies in the travel sector. The programs have been a great success, especially for independent hotels that are struggling to compete with OTAs. Through the delivery of these training courses for hotels, we have discovered that many companies in this space need more help. Read more…
Is Google Ads a customer-centric company? Well that depends who Google’s customer’s are. The search engine, that now has many fingers in many pies, generates a massive amount of income from advertising revenue. So one way of looking at things is to say that companies that want to advertise on Google’s network, which includes Gmail and YouTube, Read more…
Wednesday Wrap Up of the Week that Was. What in the worlds of Ecommerce, Marketing and Training have we been looking at in the last 7 days? (and highlights from a few days before…) Don’t Forget your Anoraks, of Buyer Persona’s and Attention to Detail Whatever you are doing, whether you are creating a product or creating Read more…
Did you know that some people searching for hotel rooms look for hotels near IKEA? While you might be investing a lot of money in Instagram Marketing to promote your small business or Hotel, you really shouldn’t forget the people searching for things on Google using the word NEAR… The word near is a word that signals intent. Read more…
As part of the Bahrain Ecommerce Academy Training, we teach businesses techniques to become part of the digital economy. One of the concepts that many companies find useful to align teams, especially in larger organisations, is the North Star Metric. What is a North Star Metric? This measure, or KPI is the single thing that, if focused Read more…
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