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headless architecture

Recently, I wrote about my local supermarkets using WhatsApp for Conversational Commerce. What I failed to realise, is that WhatsApp is actually a ‘Headless’ solution for Ecommerce. OK… stick with me. Everything in digital goes in cycles, but each time things come around again they are given different names so that they appear to be new ideas. Read more…


conversational commerce

At Meet Magento Dubai recently, I moderated a panel about Digital Platforms and their impact on transformation, especially in emerging markets. It struck me that despite the work of some very gifted product people around the world, innovation often comes from the most unlikely sources. Someone said, (It might have been Tom Peters or Peter Drucker) that: Read more…

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